The Blue Velvet
The Blue Velvet (originally Brothers on Main) in St. Clair, Missouri has closed. It closed in November 2024, before the episode documenting its rescue had aired (April 6, 2025).
The episode
| Status | Closed (as of October 2026) |
|---|---|
| Episode | "Oh Brother, Where Art Thou?" |
| Season | Season 9, Episode 29 |
| Originally aired | April 6, 2025 |
| Original name | Brothers on Main |
| Relaunched as | The Blue Velvet |
| Location | St. Clair, Missouri |
| Address | 35 S Main St Saint Clair, MO 63077 |
| Yelp | As Brothers on Main |
| Google reviews | Read reviews on Google |
Key dates
- November 2024Closed. — before the episode aired
- April 6, 2025Bar Rescue episode “Oh Brother, Where Art Thou?” airs — Jon Taffer's rescue of Brothers on Main, relaunched as The Blue Velvet, filmed earlier.
The rescue
Jon Taffer relaunched Brothers on Main as The Blue Velvet.
Brothers on Main, relaunched as The Blue Velvet, closed in November 2024. It did not remain open long enough to see its episode air.
What happened next
Brothers on Main was filmed in July 2024, in a rescue led by Jason Santos, who relaunched it as The Blue Velvet. The bar closed in November 2024, before its episode aired in April 2025, while still using the name and concept from the rescue. The business was placed on the market, listed at $250,000 and reduced to $199,900 in November 2024. A sale was reported on Facebook, but the listing was still active in December 2024 and a completed sale was never confirmed. One of the brothers, David, had taken a job outside the business before filming took place.
Quick answers
Is The Blue Velvet still open?
The Blue Velvet (originally Brothers on Main) in St. Clair, Missouri has closed. It closed in November 2024, before the episode documenting its rescue had aired (April 6, 2025).
What did Jon Taffer rename Brothers on Main?
Jon Taffer relaunched Brothers on Main under a new name: The Blue Velvet. The rescue is Bar Rescue season 9, Episode 29 (“Oh Brother, Where Art Thou?”), first aired April 6, 2025.
When did The Blue Velvet close?
The Blue Velvet closed in November 2024.
Where is The Blue Velvet located?
The Blue Velvet was located at 35 S Main St Saint Clair, MO 63077.
Sources: Reality TV Revisited · Reality TV Updates · Yelp · Wikipedia episode list. Compiled October 2026; cross-checked against local reporting and each bar's own web presence where available.
More rescued bars nearby
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